The ZOEVA 227 Soft Definer is a must-have tool for professional blending and shading of pressed powder, loose pigments and cream eyeshadow.
Pick up your desired eyeshadow shade and tap off any excess. Using circular motions, smoothly blend eyeshadow transitions or create depth by applying a darker shade in the eyelid crease and blending it seamlessly in a windshield-wiper motion.
1 brush in cardboard box
Full length: 16 cm
Hair: pure synthetic hair
Keep away from open flame. / Tenir loin de la flame nue.
Made in China
Flat, oval-shaped brush head
Pressed, loose, and cream eyeshadows
Transitioning eyeshadow shades and softening edges
Pure synthetic hair
Makeup Tip
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The ZOEVA 227 Soft Definer is a must-have tool for professional blending and shading of pressed powder, loose pigments and cream eyeshadow.
Pick up your desired eyeshadow shade and tap off any excess. Using circular motions, smoothly blend eyeshadow transitions or create depth by applying a darker shade in the eyelid crease and blending it seamlessly in a windshield-wiper motion.
-
1 brush in cardboard box
Full length: 16 cm
Hair: pure synthetic hairKeep away from open flame. / Tenir loin de la flame nue.
Made in China
-
BRUSH PROFILE
Flat, oval-shaped brush headWORKS BEST WITH
Pressed, loose, and cream eyeshadowsPERFECT FOR
Transitioning eyeshadow shades and softening edgesHAIR
Pure synthetic hair -
BLEND THE EDGES OF YOUR EYESHADOW IN A CIRCULAR MOTION FOR A FLAWLESS TRANSITION. TO ADD MORE DEPTH TO YOUR EYE LOOK, DAB THE BRUSH INTO A DARKER SHADE THAN YOUR BASE SHADE AND BLEND IT INTO THE CREASE OF YOUR EYE.
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Meet the founder
Having transformed herself from a makeup consumer to the CEO of a global beauty brand, Zoe Boikou is a true entrepreneur. Born in Greece, Zoe moved to Germany with her family at age 10, where she later discovered a lack of high-quality, reasonably priced makeup brushes on the market. Taking matters into her own hands, she began selling makeup brushes on eBay in 2008.
A decade later, ZOEVA’s collection has grown from 10 brushes to nearly 300 makeup products and tools, and Zoe remains as committed as ever to creating quality products at a reasonable price and helping women around the world celebrate their individual beauty.